• Introducing Address-Linked Web-Ads
    Online Display and Pre-Roll advertising delivered in a whole new way

  • Hit ONLY the homes you want, when you want

  • Target 100% of available internet traffic without compromising privacy or using cookies

  • As a standalone tool or in conjuction with direct mail,
    Address-Linked display and pre-roll ads maxmize impact

Sites we Advertise on Include:

  • CNN
  • ESPN
  • Facebook
  • Fox News
  • Google
  • Microsoft
  • Weather Channel
  • Yahoo
  • Youtube

What are Address-Linked Web Ads?

Address-Based Display Advertising target specific households by matching terrestrial addresses from a targeted list campaign with IP addresses. Not only does this hit your target audience every time, it builds upon and extends the life of your direct mail campaign.

With Addressable Banner Ads, your ads will never be wasted on a "bot" again.

BMDM Web Ads

How it Works

How it works 1 How it works 1 image

Select the list segment(s) for your targeted display and pre-roll

  • Address-Linked Web Ads target specific households in your database by linking the mailing addresses with their WiFi IP address
  • On average, our IP address file will match 45% of the mailing addresses on your list
  • Since ads only reach selected households, messaging and offer can vary based on list segment
  • Reach only targeted households 100% of the time - with no waste and no “bot” traffic

How it works 1 How it works 1 image

Deploy web ads tailored for your selected households

  • Use one set of ads for customers, another for prospects; Cross-sell vs. New customer discounts
  • Use video pre-roll to reach the elusive Millenials - or any other member of the household that watches popular video channels
  • Individually targeted ads mean a greater impact
  • Go from art to online in as little as one business day

How it works 1 How it works 1 image

Banners will be displayed on all devices in the household

  • The ONLY way to reach ONLY the households you want, with ZERO waste
  • Display ads are served to targeted residents - wherever and whenever they go online in their home

How it works 1 How it works 1 image

Perform matchback of sales to original household list

  • Attribute sales and results directly to the display ads
  • Receive full reporting after the campaign - see what sites performed, a list of engaged households and a comprehensive activity report

Frequently Asked Questions

You've got questions? That's no surprise since this most folks didn't know this service is available.
If you still have questions or are ready to get started - let us know!

Case Studies

Address-Linked display and pre-roll video advertising work in any vertical market.
Click on any icon below to get some ideas, and then give us a call to get even more great examples.

Political Case Study


Educational Case Study


Automotive Case Study


Retail Case Study


Nonprofit Case Study


Bank Case Study